Coincidence
Something interesting happened on Tuesday: Both the Wake Forest main site and the sports site launched redesigns. It was pure coincidence.
The sports site is run by CSTV (part of CBS Sports), in partnership with WFU. Prior to the dot-com boom, the college sports market was fragmented, but after the boom, CSTV came to dominate the market. It now handles the sports sites for about 215 universities.
The main site is handled in-house with a dedicated staff of three web people, plus a photographer and a writing team of three who also handle the WFU magazine, admissions publications and other print items. While the web team works with athletics on specific projects, we don’t work together on a regular basis.
We joked in the office that if we had sat down and tried to plan launching on the same day, we couldn’t have pulled it off. So this was just an interesting coincidence.
